Do you fear your marketing efforts may get lost in translation?

With translations, you may end up sending muddled messages, so transcreate. It takes skills such as copy writing, translation, and subject matter expertise to recreate content that resonates culturally and linguistically with the target audience.

Are your software, websites, and applications reaching only limited groups?

We help you capture new markets by internationalizing the source code. In doing so, we ensure compatibility on all devices and test for bugs and breaks in text.

Concerned about large-volume translations with short turnaround time?

Machine Translation (MT) cuts down time taken a great deal. But this does not meddle with the quality of translations as we deploy experts for post-editing. Also, tools like SmartCat that enables a collaborative process helps shorten translation time.

Will Braahmam provide end-to-end service?

Yes. We ensure a seamless process by addressing hassles with file formats, captioning options, misaligned documents, overflowing junk characters, and more.

Not sure if translation can sustain the quality of your video?

Our partnership with MediaWen International ensures that AI is put to the best use to create high-quality multilingual videos. You can choose to have your videos transcribed, subtitled, or dubbed using manual, automated, or hybrid process on a cloud-based workflow.

SAP ERP Hindi Localization

SAP, a market leader in ERP had successfully established itself in the private sector in India. SAP wanted to make inroads to public sector & SMEs but faced the challenge of language barrier. Therefore, SAP decided to localize its ERP in Hindi.

Braahmam team was involved as language experts for ERP localization & testing. We received the prestigious SAP AG Service Recognition Award for our outstanding contribution towards localizing the ERP.

Tools/Technology Used

Proprietary PM System
SAP Translation System
Trados

Challenges

Translation of 1.4 million lines in 11 months using SAP Translation System
Onboarding & training of linguists on client’s System & Processes
Easily understandable Hindi translations while adhering to official terminology
Requirement of domain experts as linguists
Consistent terminology requirement across all SAP applications
Contextually correct translations that fit on ERP screens
High quality translations requirement with 99.95% pass rate
Daily targets with monthly customers reviews

Solution

Ramped up team of linguists from 10 to 50 in 1.5 months & trained them on SAP Translation System
Converted classroom training into interactive courses accessible through in-house developed LMS for effective learning
Formed a team of domain experts for translation & validation
Acted as a globalization consultant for SAP regarding the use of language & approach
Developed in-house PM system with built-in workflows to facilitate project planning & execution with daily tracking

Benefits to the Customer

In a short span SAP in Hindi was implemented in multiple Indian PSUs
SAP could localize its ERP (end to end) by just changing 40k lines of its 1.4 million lines of code & without changing its Graphical User Interface
Faster turnaround with quality helped SAP launch the localized ERP in 1 year

Date December 25, 2015
Tags Software Localization Services

SAP ERP Hindi Localization

Challenges

Solution

Benefits to the Customer

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