- Volume and Time Constraints: The client required a rapid turnaround, needing all transcription and translation completed within 15 days. This tight timeline posed challenges in resource allocation and project management.
- Resource Selection: Swahili is classified as a low-resource language, making it challenging to find experienced professionals for dubbing and subtitling. The scarcity of qualified talent could potentially delay the project.
- Technical Limitations: The client wanted to place their logo in the final video but did not have access to the video raw file. This limitation necessitated creative solutions for video editing while maintaining quality.
- Resource Management: We identified reliable translators and voice-over artists experienced in video content localization.
- Translation and Dubbing Accuracy: Our team ensured that translations matched the video length for seamless synchronization during dubbing.
- Video Editing Techniques: Using advanced video editing software, we incorporated open captions directly onto the video while seamlessly integrating the new logo overlaid on existing footage.
- Quality Assurance: Rigorous quality checks were performed at each stage – transcription accuracy, translation fidelity, and final video quality – to ensure that all deliverables met high standards.
- The successful completion of this project enabled the non-profit organization to effectively market their energy-efficient technologies in East Africa.
- The localized marketing videos not only enhanced their outreach but also fostered community engagement by making their content accessible to a broader audience.
App Localization for a Leading Social Media Company
A prominent social media App company aimed to expand its user base across Asia, particularly in India and Southeast Asia. To achieve this, they recognized the need for comprehensive localization of their App, marketing materials and legal documents in major regional languages. Since 2018, Braahmam has been pivotal in managing their localization and transcreation process and also advising them on language best practices. We have localized over 5 million words to date and counting.
Video Localization from Spiritual Organization
Isha Institute of Inner Sciences, a non-profit spiritual organization based in the USA, is dedicated to elevating human consciousness and fostering global harmony through individual transformation. With a vision to make spiritual teachings accessible worldwide, the Institute sought to translate and localize its content into seven languages: Arabic, French, German, Spanish, Chinese, Russian, and Portuguese. The primary goal was to translate blogs, website content, mobile applications, and videos featuring spiritual teachings from English into the target languages. The intention was to ensure that individuals in diverse regions could engage with the transformative teachings of the Guru in their native languages. Tools/Technologies Used: Transifex: For collaborative translation management Smartcat: To streamline the localization process Adobe Premiere: For video editing and dubbing
